Saturday, April 21, 2012

Something New: Fragrances to Watch Out For

I tend to purchase at least 1 fragrance per year when I was just starting out on a job!  It wasn't difficult for me as I have a few "list" of my cult fragrance favorite! 

Nowadays, fragrance companies are upping their game!  Several marketing strategies were used to catch the attention of consumers like myself who tend to stay loyal to the current brands I'm using!  

One huge example of a great eye-catching marketing strategy is by the use of colors!  Color blocking is the in thing for the past years and it's definitely staying for the spring/summer!

Just look at the colorful shots!

Gorgeous women

and men! *ahem*

There are a total of 4 colorful fragrances that exudes a bright, playful and energizing feel!

1 The Sporty Fragrance - This Floral Citrus Scent features grapefruit and blue lotus for a vibrant, energetic fragrance that evokes confidence and energy.
2.The Sensual Fragrance - A Floriental Fruity with the key ingredients of Cranberry & Tonka Mousse.  This fragrance is for the alluring flirt with a romantic spirit.
3. The Free-Spirited Fragrance - Eccentric, rebellious and independent, this Floral Green fragrance highlights Pear and Mimosa.  This represents ultimate optimism and natural feminine radiance to the woman who dance to the beat of her own drum.
4. The Stylist Fragrance - Edgy and refined, with a flair for the exotic, this Oriental Floral contains key ingredients of Wild Cherry and Purple Amber.  Designed for the stylist woman.

 Judging by the color and description, I'm definitely a 2 and 3 combined!

**Big Pony Collection for Women Retails Php4,300 (approx $100.00)  for 100ml and Php3,100 (approx $72.00)  for 50ml.

Now, if colors aren't your thing and you are more of a toned down individual who likes the regular classy bottle feel!  There are a whole lot of choices but one brand touches the heart of consumers!  You get to buy fragrance at the same time help someone in need!

With Acqua di Gio and Acqua di Goia, the 2 lovely fragrance both Mr. AMW and myself love, the brand will raise funds on behalf of Green Cross International's Water programs.


By becoming a fan of the AFL Facebook Fan Page, you will automatically give 50 liters of safe drinking liters for the communities in Ghana and Bolivia!  (go ahead and LIKE them on Facebook now, I won't feel bad that you left my page! Hehehe)

"By becoming fans, you will automatically take part to the Water Race, a fun experience aiming at explaining in an illustrated way the water crises.  You become part of a group of people racing from Milan to Ghana and Bolivia, a virtual travel to bring water to our communities!  You can personalize your avatar, share your position via Google map on your Facebook wall, learn about the places you are virtually visiting and discover via street view where you stand."
So simple idea, more people to like the page, the bigger to group gets and so will the donation!  And if you want to exceed in helping, go ahead and purchase any of the two Armani Fragrances associated with water and 100 liters of water will be provided to support life!  *yay*!

Oh!  Before I forget, there's another one included in the "Acqua" line, Acqua di Gioia Essenza, "Water of Joy"

"The sensation of freshness permeates every head note with the aroma of crushed mint leaves and the zest of First Bloom Lemons, given added impact by an unexpected pink of Pink Pepper.  Next comes Jasmine Absolute, the olfactory richness of this new fragrance comes above all from its intence floral heart, created around a sophisticated trio of jasmine..."
Did you know that? 
Each 100ml Acqua di Gioia Essenza bottle contains the equivalent of 196 Jasmin Flowers?
**100ml retails at Php5,800.00 (approx $135.00).

Mother's Day and Father's Day or Grandparents day or whatever special day is just around the corner!  I hope I was able to give you a good idea on what to purchase!

Keep smilin'
Stay happy!
Be informed! 


  1. I think I might actually get a bottle of Ralph Lauren. One of the magazines I bought had a sample of all 4 scents, and I must say, I like them. =D

    1. Ang nice, the bottle is super colorful and I love the Pink! :)


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