Step Into A World of Beauty: BEAUTYCON 2026 Is Almost Here!

I always look forward to BeautyCon every year—and I’ve made it a tradition to attend since it first started. It’s one of those events where I get to appreciate what’s new in beauty while also rediscovering and relearning the brands I’ve worked with since my blogging days. And of course, it’s always nice reconnecting with fellow beauty enthusiasts who share the same love for all things beauty.  

This year, BEAUTYCON 2026: World of Beauty is back for its third year—bigger and better than ever, brought to you by Watsons, SM Beauty, and LOOK At Me.  

Taking over 9,000+ square meters at SMX Manila, the biggest beauty event of the year gathers 185+ brands with interactive booths, exclusive gifts with purchase, huge discounts, irresistible bundles, and deals available exclusively for Watsons Club, SMAC, and LOOK List members.  

Shopping also gets easier with the Watsons app Click & Collect feature—simply scan products at participating booths, check out through the app, and pick up your purchases at the collection point. Plus, with 60 cashiers around the venue, checkout will be faster and more convenient wherever you shop.  

Inspired by the community it has built since its debut, BEAUTYCON 2026 celebrates beauty with no limits—reminding us that beauty can be defined in a thousand different ways depending on your unique preferences and features.  

There will also be workshops, talks, and panel discussions featuring some of the country’s most important names in beauty and wellness, along with makeup demos, forums with dermatologists, and appearances from celebrities and brand ambassadors sharing their beauty tips.  

You can even enjoy FREE skin and scalp consultations from the Philippine Dermatological Society during the event.  

This year’s BEAUTYCON is extra special as it also celebrates the 185th anniversary of AS Watson, the mother company of Watsons—marking nearly two centuries of making health, beauty, and wellness accessible worldwide under the theme “Grow As One.”  

📍 BEAUTYCON 2026: World of Beauty 
March 19–22, 2026 
SMX Convention Center Manila 
10 AM – 9 PM  

The event is FREE for SMAC holders, Watsons Club members, and LOOK List patrons—just present your physical or digital membership upon entry.  

I will be doing a makeup demo on March 20, 1:30-2:00pm and will be there the whole afternoon to explore the world of Beautycon myself!  I hope to bump into you guys? 

See you there!  

Follow @smbeauty @watsonph @lookatme_ph for updates and announcements.

Keep smilin'

Stay happy!

 

 

Huda Beauty Baby Duo

 I beg you, if you see the cute Huda Beauty Blush Filter Liquid Blush duo at Look At Me, grab them immediately as these Baby Duos are limited edition!

The Huda Beauty Blush Filter Liquid Blush Baby Duo are a mini version about 2ml/0.06oz each of their bestselling shades - Cotton Candy + Peach Sorbet or Strawberry Cream + Black Cherry.  The latter is what I got!

I originally picked this duo as gifting but I ended up taking this along with me for travel due to its' size and color.  I mean these 2 can create the simplest daytime look to an oomph in a night time look.

I love combining both shades together because that is how I am.  Strawberry Cream at the bottom and Black Cherry to create gradient effect.

Huda Beauty Blur Bake Snatch Look

 

I am a fan of Huda Kattan and I am one of those who got excited when she launched her make up line!

"I NEED to get this!"  Need is an understatement but you all know that by now!  I got myself her eyeshadow palettes and did a Love Month Look with it exactly 2 years ago and even did a Sand Haze Look (name of her palette) inspired look as I love the shades of her eyeshadow palette.

Early this year, I was invited to HudaBeauty Blur, Bake and Snatch event at Look at Me SM Aura and I had to free up my schedule to be there.

photo by: Ryan Ong

Photo by: Ryan Ong

Let us start my review with the Huda Beauty Faux Filter Luminous Matte Foundation in shade Apple Pie.  Disclaimer, Apple Pie foundation was given to me during the event and this isn't my exact shade when I did a swatch with their in-house makeup artist.  Thankfully, the shade is "workable" and it actually worked much better to create a snatched look.

Huda Beauty Says ---

#FauxFilter is back with the same full coverage and long-lasting properties, you know and love from the OG formula, but with 24-hour flexible wear, a luminous matte finish AND… it’s fragrance-free!

The true filter effect gives instant coverage so seamless that it immediately unifies skin tone and texture as it blurs skin to give a radiant finish. The non-cakey formula is life proof (waterproof, super long wea (24hr), transfer proof, fade proof, sweat proof, humidity proof.) No matter what the weather, occasion or situation, #FauxFilter Luminous Matte will NEVER let you down.

I kid you not when I say this is the best FULL Face Foundation I have tried since pandemic hits!  When I am looking for a full-coverage, camera-ready foundation, I always reach out to Make Up For Ever's HD Foundation.

You don't believe me when I say this is the best?  Check out this UNFILTERED half-face photo of me using nothing but Huda beauty's Foundation half of my face (Left facing you).  Mind you, it only took me a single pump!

Closer photo.  My friend even DM'd me after seeing this photo thinking I had a huge black eye on my other eye.  I mean they seriously didn't think I even had foundation on!  It looked so natural on photos but let me tell you how it looks in person.

Apple Pie is not my shade so it is actually a bit darker in person.  Thankfully, the Concealer that came with the press kit is too light on me so it worked so well as a highlight/contour product.